William Shakespeare wrote “What’s in a name? That which we call a rose by any other name would smell as sweet”. Unfortunately, that’s not the case in mobile app business, you cannot underestimate the importance of a good name.

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Your mobile app name is your identity. It’s the first thing that you’re going to tell others about your app. It will be searched by your end users to find your app in crowded app stores.

Get mobile app name wrong & guess what, No matter how awesome your app is, no matter how much money you have spent on marketing, your app will find hard to take up.

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So how can you get it right? Below are the 5 ways to come up with a killer mobile app name.

1. Get Unique & Unforgettable Name

Get a unique mobile app name. You will be amazed to see how easy it’s to brand a unique name than a non-unique one. With a unique app name, you can dominate your mobile app name in the search engines which is a must have thing these days.

Unforgettable mobile app name will greatly help you with word of mouth publicity of your app. It will be easy for your end users to remember your mobile app name & tell others.

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2. Easy To Pronounce App Name

Make it easy for your end users to pronounce your mobile app name. Hard to pronounce app name will be slower to spread with word of mouth.

Avoid unusual spellings. It will make it difficult for your end users to type correctly in the search box at app stores.

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3. Keep it Simple 

Keep your app name short & simple, most likely, get one word name. Take example of successful mobile apps in your app store, Most of them are a single word name.

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4. Have Some Sense

Try to come up with a name that provides some clue about your mobile app’s functioning. Irrelevant mobile app name will make it harder & costlier to market as you will have to aware your target customers about the mobile app name.

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5. Make Sure The Name is Available

This might sound obvious, but many people miss it. Go to your targeted app store & search mobile app names that you’ve decided. If you found app’s name similar to what you’ve decided, then drop that name & search for the other.

After checking availability in app stores, search “.COM” domain availability for that name to get a domain name for the same.

If your mobile app name & domain name are available, then congratulation you have nailed it, but don’t just sit there. Take action, build your mobile app, market it, dominate that app name in search engines before anyone else.

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Getting good mobile app names isn’t that difficult. We always get the app name we want. It surprises us.

People with mobile app ideas often spend a lot on marketing & branding strategies, but most of them forget to invest their time in the most important thing, a good mobile app name.

What would you add as the #6 way to come up with a killer name for your first mobile app? Let me know in the comments below!